News
AutomatedBuildings.com article by Lucid team member discusses fostering behavior change
July 1, 2010
Oakland, CA - AutomatedBuildings.com features an article by Lucid team member Andrew deCoriolis, titled "Using real-time data to foster behavior change: Understanding what you are consuming compared to what your neighbors, peers or classmates are using is important normative information that inspires behavior change." Andrew discusses the features to look for in a data acquisition and display system, the design process, how to convey information in a compelling way and ultimately how to promote interactivity and engage all audiences with the display. From the article:
You have demonstrated your commitment to environmental stewardship by investing in energy efficiency. Yet the presence of solar panels or energy-saving equipment and other green features in your buildings does not in itself ensure that occupants, clients, students and visitors gain insight into the benefits of these efficiency improvements. How do you maximize the value of your investment? How do you engage these audiences so that they directly experience, learn from and respond to the environmental consequences of your decisions? How do you make the invisible visible?
... Websites, large lobby displays and smaller kiosk displays are three primary means by which real-time dynamic data on building performance can be conveyed to the public. Each of these provides a different set of opportunities to connect and interact with desired target audiences.
... Research indicates that we acquire, retain and understand information most effectively through active rather than passive modes of learning. A well-designed display should go beyond navigation options; active learning means that the visitor is encouraged to become a participant in improving environmental performance.
... Understanding what you are consuming compared to what your neighbors, peers or classmates are using is important normative information that inspires behavior change. Our Building Dashboard® software, for example, makes it possible to compare consumption in one building to average building consumption across a campus. Occupants of these buildings can also launch real-time residence hall competitions to reduce consumption.
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About Lucid
Founded in 2004, Lucid Design Group, Inc. ("Lucid") is a privately held cleantech software company and a pioneer in providing real-time information feedback to teach, inspire behavior change and save energy and water resources in buildings. Over the past seven years, Lucid's team has endeavored to make resource use visible, accessible and engaging so that building occupants have the data visualization and communication tools to manage and reduce their consumption.
Today, tens of thousands of people live and work in schools, companies, community and commercial buildings and homes enhanced by Lucid's web-based Building Dashboard® technology. Now in its fourth generation, the intuitive Building Dashboard® user interface allows occupants to connect personal electricity, water and natural gas consumption with the actions and events that take place within buildings.
